# SocialPeta alternatives

> Seven SocialPeta alternatives for researching competitor ads, with what each does best and prices read off their own sites on 20 Oct 2026.
- **Author**: Marxx
- **Published**: 2026-11-10
- **Category**: Ad research tools
- **URL**: https://marxx.ai/library-alternatives/socialpeta-alternatives

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The main SocialPeta alternatives are BigSpy, Pipiads, Foreplay, AdPlexity, Sensor Tower and the free Meta Ad Library. SocialPeta lists no prices on its site and has a Book A Demo button (checked 2026-10-20).

## What SocialPeta does well, and why teams look elsewhere

SocialPeta is an ad intelligence platform. Its site says it holds 1.7B+ creatives across 80+ countries and covers 20 ad platforms. It has an ad library, a creative analysis view that breaks ads into visuals, selling points and hooks, and app intelligence. Its sample ads come from networks such as Unity Ads, AdMob, ironSource, Liftoff and Mintegral. It lists games, utility apps, GenAI apps, short drama and e-commerce as its industries.

Teams look elsewhere for a published price, a free plan to test on, or a tool made for Meta and TikTok ads.

## A worked example

Say you want to watch TikTok and Facebook ads for one product for a year.

- BigSpy Growth, billed yearly: 12 x $119 = $1,428. TikTok starts on this plan.
- Pipiads Basic, at the $49 price its page shows: 12 x $49 = $588.
- Foreplay Basic, billed yearly: 12 x $49 = $588. It saves ads from the Meta, TikTok and LinkedIn ad libraries.
- SocialPeta: ask for a quote.

The tools search different ad pools, so run the same search in each trial.

## Quick comparison

| Tool | Best for | Starting price |
|---|---|---|
| SocialPeta | Ads across 20 platforms, games and apps | Not listed; book a demo |
| BigSpy | Many platforms, with a free plan | Free; Starter $69/month ($49 billed yearly) |
| Pipiads | TikTok and Facebook ads | Basic $49/month shown ($69 struck through) |
| Foreplay | Swipe file and briefs | Basic $59/month ($49 billed yearly) |
| AdPlexity | Social, native, push and mobile ads | Social $99/month; Mobile $199/month |
| Sensor Tower | App and advertising data | Quoted per customer |
| Meta Ad Library | Any brand's live Meta ads | Free |
| Marxx | Competitors on Meta and Google, plus your own account | Per workspace; see [pricing](/pricing) |

Prices read on each company's own site on 2026-10-20, in dollars.

## BigSpy

Free covers Facebook, with 10 searches a day and 20 tracked creatives. Starter adds Instagram. Growth ($159 a month, or $119 billed yearly) adds Google Ads, YouTube, X, TikTok and Pangle. Ultimate ($499, or $399 billed yearly) lists 11 platforms, including Pinterest, Yahoo and Unity. See [BigSpy alternatives](/alternatives/bigspy-alternatives).

## Pipiads

Describes itself as an ad spy for TikTok and Facebook, with Instagram, Audience Network, Messenger and Threads also listed. Basic shows $49 a month with $69 struck through, and a banner says its Q4 promotion covers annual plans only. The free trial gives 500 credits.

## Foreplay

Saves ads from the Meta, TikTok and LinkedIn ad libraries through a Chrome extension, and turns them into briefs. Workflow is $175 a month ($149 billed yearly) and adds competitor tracking. It has a 7-day free trial and asks for a card. See [Foreplay compared](/compare/foreplay).

## AdPlexity

Sells six separate products: Social, Native, Push, Desktop, Mobile and Adult. Social is $99 a month ($79 billed yearly). Mobile is $199 ($166 billed yearly). It says it offers no free trials, only a demo.

## Sensor Tower

Sells app data and advertising data, which includes Pathmatics. Its site lists top advertisers and creatives for mobile apps. It customises plans for each customer, so there is no public price. See [Pathmatics alternatives](/alternatives/pathmatics-alternatives).

## Meta Ad Library

Free and official. Meta says it contains all active ads shown across Meta technologies.

## Marxx

We make Marxx, so weigh this. It tracks competitor ads on Meta and Google, with an AI search over 100M+ ads back to 2022. Its browser extension adds a Save button to the Meta, TikTok and LinkedIn ad libraries, Pinterest and Google Images.

## How to choose

1. Name your ad pool: app networks, TikTok, or Meta.
2. Run the same three searches in each free plan or trial.
3. Check coverage for your country, not only the global total.
4. Use the free libraries first. See the [best ad spy tools in India](/best/best-ad-spy-tools-in-india).

## FAQ

### Does SocialPeta have a free plan?

Its site shows no plans or prices. It offers "Get Started" and "Book A Demo" buttons (checked 2026-10-20).

### Is there a free SocialPeta alternative?

Yes. The Meta Ad Library is free. BigSpy also has a free plan for Facebook ads.

### What is an ad spy tool?

It is software that collects ads from ad libraries and networks so you can search them. See [what an ad spy tool is](/glossary/ad-spy-tool).

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