# The best AI tools for Instagram ads > The best AI tools for Instagram ads in 2026: Meta's own video tools, the free Edits app, Canva, Photoroom and Creatify. Details checked on each site 2026-10-20. - **Author**: Marxx - **Published**: 2026-11-09 - **Category**: AI tools - **URL**: https://marxx.ai/library-best/best-ai-tools-for-instagram-ads --- For Instagram ads, start with the AI inside Meta's own tools. Advantage+ creative can now generate video from your still images, and Instagram's Edits app edits short videos for free. Add Canva for static ads, Photoroom for product images and Creatify for AI actors when you need more. ## Quick comparison | Job | Tool | Price | |---|---|---| | Video from still images | Advantage+ creative | Generally available. Meta's post states no price | | Edit short videos | Edits by Instagram | Free to download on iOS and Android | | Static ads | Canva | Free plan INR 0. Pro INR 4,000 a year per person | | Product images | Photoroom | Pro, Max and Ultra plans. Price not shown on the page we read | | AI actor videos | Creatify | Free plan with a watermark. Standard $15/month ($12 billed yearly) | Checked 2026-10-20 on each company's own page. Dollar prices are in US dollars. ## Meta's own tools At Advertising Week on 6 October 2026, Meta said Advantage+ creative can generate video from existing static assets. It called this generally available. Ads Creative Studio is beginning to roll out to more advertisers. Product video from catalog images is a beta for eligible advertisers. Our [summary of Meta's announcements](/news/meta-advertising-week-2026-ai-ad-tools) shows what is live and what is still a test. For the feature itself, read [what Advantage+ creative is](/glossary/advantage-plus-creative). ## The other tools **Edits by Instagram.** Meta's launch post says Edits is free to download. Its page lists a timeline with clip-level precision, auto-enhance, green screen, AI image animation and exports with no watermark. **Canva.** The free plan is INR 0. Pro is INR 4,000 a year per person and, per Canva, adds premium content, stronger design tools and AI features. **Photoroom.** Its plans list AI backgrounds and AI fashion models. Pro includes 1,000 exports a month. Max adds a video generator and the Shopify integration. **Creatify.** Standard gives 55 credits and 300 AI actors. Pro is $55/month ($44 billed yearly) with 280 credits and 1,500 AI actors. The free plan puts a watermark on exports. ## A worked example Say your target cost per purchase is INR 600. You pick your 8 best-selling product photos and turn each into a video with Advantage+ creative. You run each video as its own ad, so you can compare it with the still. You decide each video gets INR 1,800, three times your target, before you judge it. Eight videos cost 8 x INR 1,800 = INR 14,400. If 2 of them beat your target, you have two new formats for INR 14,400. ## Before you run AI-made ads - Check every frame for wrong text, hands, logos and product shape. See [how to avoid AI-looking ads](/guides/how-to-avoid-ai-looking-ads). - Write the hook yourself. Ask the tool to build the ad around it. - Mix AI ads with real footage. - If you only boost posts, read [Instagram ads vs boosted posts](/compare/instagram-ads-vs-boosted-posts) first. We make Marxx. It reads your connected Meta ad account in full, tags creative by hook, angle, format and offer, and flags fatigue. Its [production canvas](/features/production-canvas) makes image, video, voice, dubbing, avatars and UGC. It builds campaigns, ad sets and ads in Meta, always created paused. For more generators, see the [best AI ad generators](/best/best-ai-ad-generators). ## FAQ ### Can I make Instagram ads with AI for free? Partly. Edits is free to download and Canva has a free plan. Meta's post states no price for Advantage+ creative. ### Which tool turns a photo into a video ad? Advantage+ creative does it inside Ads Manager. Photoroom's Max plan lists a video generator, and Creatify makes video ads too. ### Should I run an AI video as its own ad? Yes. Run it as a separate ad so you can compare it with the original still and see which one earns more. --- - [More AI tools articles](https://marxx.ai/library-best/category/ai-tools) - [All articles](https://marxx.ai/library-best)