# The best social listening tools in India > Social listening tools for Indian brands in 2026: public prices, languages, sources and free trials, checked on 20 Oct 2026 on each vendor's own site. - **Author**: Marxx - **Published**: 2026-11-10 - **Category**: Social listening - **URL**: https://marxx.ai/library-best/best-social-listening-tools-in-india --- For Indian brands, Awario and Brand24 are the two tools here that publish a full price for listening: Awario from $29 a month billed annually and Brand24 from $199 a month billed annually. Talkwalker, Brandwatch, Meltwater and Locobuzz sell by quote, and Talkwalker and Locobuzz list 187 and 200+ languages (checked 2026-10-20). ## Quick comparison | Tool | Price | Languages | Free trial | |---|---|---|---| | Awario | Starter $49/month ($29 billed annually) | Keywords "in any language" | Yes | | Brand24 | Individual $249/month ($199 billed annually) | Not listed on its pricing page | 14 days | | Sprout Social | Standard $199 per seat/month on annual billing. Listening is an add-on | Not listed | 30 days | | Talkwalker | Custom quote | 187 languages | Demo | | Brandwatch | Demo first, no prices listed | Not listed | Demo | | Meltwater | Tailored quote, no self-serve trial | Not listed | Demo | | Locobuzz | Custom quote | 200+ languages | Demo | None of the pages we read names Hindi or Hinglish. Test your own words in a trial before you pay. ## Awario Starter has 3 topics, 30,000 new mentions a month and 1 team member. Pro is $149/month ($89 billed annually) with 15 topics, 300,000 mentions and 10 team members. A topic can hold unlimited keywords. ## Brand24 It prices by keywords and mentions. Individual has 3 keywords and 2,000 mentions a month. Team is $349/month ($299 billed annually) with 7 keywords. Pro is $499/month ($399 billed annually) with 12 keywords and 40,000 mentions. Business is $699/month ($599 billed annually) with 25 keywords. Enterprise starts at $1,499 a month billed annually. Sources named include Facebook, Instagram, X, Reddit and YouTube. See [Brand24 alternatives](/alternatives/brand24-alternatives). ## Sprout Social A social media management suite. Standard is $199 per seat a month on annual billing, with keyword and location monitoring. Listening, with sentiment tracking and spike alerts, is a separate add-on on Standard and above. Its price is not on the pricing page. Read [Brandwatch vs Sprout Social](/compare/brandwatch-vs-sprout-social). ## Talkwalker Sold as Lumen by Talkwalker, in Core, Analyze and Business plans, each by custom quote. Every plan has unlimited users. It lists 30+ social platforms and 187 languages. ## Brandwatch Its plans page lists standard to enterprise plans and sends you to a demo. No prices are listed. See [Brandwatch alternatives](/alternatives/brandwatch-alternatives). ## Meltwater Pricing is tailored. Meltwater says most contracts are annual, with a minimum of 12 months, and it offers a guided demo, not a self-serve trial. ## Locobuzz Positions itself as social listening plus customer care. Its pricing page shows AI Pro and AI Pro Max plans and asks you to get a quote. It says it monitors 300+ digital sources, including Instagram, X, Facebook, LinkedIn, YouTube, review sites, forums and news portals, and supports 200+ languages. ## How to choose 1. Count what you must track. 2. Test Hindi, Hinglish and your regional languages in a trial. 3. Check which sources matter. India blocked TikTok in June 2020 ([PIB release](https://www.pib.gov.in/PressReleasePage.aspx?PRID=1635206)), so TikTok coverage adds less here. Say you track your brand, 2 rivals and 2 products. That is 5 names. You track each in English and Hindi spellings, so 10 keywords. Brand24 Individual (3) and Team (7) are too small, so Pro (12 keywords) is the first fit at $399/month billed annually, or $4,788 a year. Awario counts topics, not keywords. Your 5 names are 5 topics. Starter allows 3, so Pro fits at $89/month billed annually, or $1,068 a year. The tools count differently, so compare on your own list. We make Marxx. It is not a social listening tool. It builds [personas](/features/audience-personas) from comments and reviews. Planning ads in Indian languages? Read about [regional-language ads](/guides/how-to-make-ads-in-regional-indian-languages). ## FAQ ### What is social listening? It is tracking public posts, comments and reviews that mention your brand, rivals or topics, then measuring volume and sentiment. ### Do I need a paid tool? If you track a handful of names, a self-serve plan may do. Awario and Brand24 show prices and offer trials. The quote-based tools start with a demo. ### Which tool is cheapest? Awario's Starter plan, at $29 a month billed annually, is the lowest public price here. Check its 3-topic limit against your list. --- - [More Social listening articles](https://marxx.ai/library-best/category/social-listening) - [All articles](https://marxx.ai/library-best)