# AdSpy vs BigSpy

> AdSpy searches Facebook and Instagram ads. BigSpy covers more platforms and has a free plan. Features and prices checked 20 Oct 2026, and who each suits.
- **Author**: Marxx
- **Published**: 2026-10-27
- **Category**: Tools
- **URL**: https://marxx.ai/library-compare/adspy-vs-bigspy

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AdSpy lists one price and focuses on Facebook and Instagram ads. BigSpy has a free plan and paid plans that add more platforms, such as TikTok, YouTube and Google. Choose AdSpy for deep Meta search at one price. Choose BigSpy if you need several platforms or want to start free.

## Side by side

| | AdSpy | BigSpy |
|---|---|---|
| Platforms | Facebook and Instagram | Facebook only (Free), up to 11 platforms (Ultimate) |
| Free plan | Not listed | Yes: Facebook, 10 searches a day |
| Paid from | $149/month | $69/month (Starter), $49/month billed yearly |
| Plan with TikTok | Not listed | Growth, $159/month |
| Downloads | Not stated on its homepage | 50 to 3,000 a day, by plan |
| Seats | Not stated on its homepage | 1 seat, or 5 on Scale ($399/month) |

Prices and platforms from each company's own site, checked 20 October 2026. AdSpy calls its $149 price an introductory offer.

## What AdSpy does well

- A large Facebook and Instagram ad database
- Search by ad text, advertiser and other filters
- One simple price with what it calls "virtually unlimited" usage

## What BigSpy does well

- A free plan to try before paying
- Coverage beyond Facebook and Instagram on higher plans: Google Ads, YouTube, X, TikTok and more
- Daily download allowances and tracked creatives
- A yearly discount on every paid plan

## Who should pick which

- **Dropshippers and media buyers who live on Meta:** either; AdSpy if you want one flat plan.
- **Teams that need TikTok or YouTube too:** BigSpy Growth or higher.
- **Tight budget:** start on BigSpy Free, then decide.

Neither tool lists a way to connect your own ad account. For research tied to your own results, see [what an ad spy tool does and does not do](/glossary/ad-spy-tool).

## FAQ

### Which has more Indian ads?

Neither lists a count for India. AdSpy's homepage says 225 countries and BigSpy's says 80+ countries (checked 20 October 2026). Test both with brands from your own market before you commit.

### Are these tools legal to use?

Looking at public ads is not the problem. Copying another brand's creative can break copyright. Ask each vendor how it collects its data.

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