# How to advertise on quick commerce apps > Advertise on Blinkit and Zepto by listing your products first, then buying sponsored spots. What each app says, the steps, and a worked cost example. - **Author**: Marxx - **Published**: 2026-11-15 - **Category**: India - **URL**: https://marxx.ai/library-guides/how-to-advertise-on-quick-commerce-apps --- To advertise on quick commerce apps such as Blinkit and Zepto, list your products on the app first, then buy sponsored placements, mostly in search results, through the app's own ad platform. We found no public price list for either app, so ask its ad team for today's terms. ## What the apps say - **Blinkit, January 2022.** In its own engineering post, Blinkit described search ads with three assets: Sponsored Product, Sponsored Display Banners and Sponsored Brand. It said it bills per impression, not per click, lets brands edit bids until the last second, and shows no ad when a product is out of stock. It also added city-level targeting ([Blinkit](https://blinkit.com/blog/ka-ching-building-our-monetization-machine), checked 2026-10-20). The post is nearly five years old, so confirm today's terms. - **Blinkit MediaMax.** [MediaMax](https://mediamax.blinkit.com/) lets brands link their Meta and Google ad accounts, reach Blinkit's first-party audiences, keep ads in step with live inventory and use a Blinkit landing page. The page lists mediamax@blinkit.com for contact (checked 2026-10-20). - **Zepto, October 2025.** Zepto's engineering blog calls sponsored listings a key lever for brands and names its ads platform Jarvis. Advertisers pick keywords with exact, phrase or broad match, and set one bid for the campaign or a bid per keyword ([Zepto](https://blog.zepto.com/making-ad-campaigns-smart-effortless-bb7564bd796d), checked 2026-10-20). None of these pages lists a price. ## Steps 1. **Get listed first.** You can only advertise products that are live in the app. Blinkit said ads do not show for out-of-stock products, so keep stock in the cities you target. 2. **Pick the job.** Search ads reach people already looking for something. Zepto's blog says a large share of ad budgets goes to search ads because searchers show intent to buy, and that banner ads suit awareness and launches. 3. **Pick the route.** For in-app placements, contact the app's ad team. For Meta or Google ads that send people to Blinkit, ask about MediaMax. 4. **Start narrow.** Bid on your brand name and one category word. Use exact match first, then widen. 5. **Watch stock and price.** An ad for a product that is sold out, or priced above similar items, wastes the click. 6. **Count total orders, not just the app's report.** The next section shows why. ## A worked example Say you sell a protein bar pack for INR 200 and keep INR 80 an order after all costs. You spend INR 30,000 a month on sponsored listings. Orders rise from 400 to 650 a month. The numbers are made up. - Extra orders: 650 − 400 = 250. - Cost per extra order: 30,000 / 250 = **INR 120**. - Result per extra order: 80 − 120 = **−INR 40**, a loss of INR 10,000 in total. The app's dashboard may show 650 orders and look like a win. Only the 250 extra orders came from the ads. Repeat buyers could change the maths, so check how many reorder. See [what incrementality is](/glossary/incrementality) and [geo lift tests](/glossary/geo-lift-test). ## Mistakes to avoid - Paying for ads while stock is low - Reading every order in the dashboard as ad-driven - Expecting Meta-style targeting. Each app uses its own shopper data. - Using prices from blog posts. Ask for today's terms. For how these ads sit beside Meta ads, read [Meta ads vs quick commerce ads](/compare/meta-ads-vs-quick-commerce-ads). If you also sell on a marketplace, see [how to advertise on Amazon India](/guides/how-to-advertise-on-amazon-india). For the wider plan, see [advertising a D2C brand in India](/guides/how-to-advertise-a-d2c-brand-in-india). ## FAQ ### Can I run Meta ads that send people to Blinkit? Blinkit's MediaMax page says brands can link Meta and Google ad accounts and use Blinkit audiences (checked 2026-10-20). Write to mediamax@blinkit.com for terms. ### How much does it cost to advertise on Blinkit or Zepto? We found no public price list on either app's pages (checked 2026-10-20). Ask the ad team. ### Do ads show when my product is out of stock? Blinkit's 2022 post says no. It also says brands can name several products, so another one can show when one runs out. --- - [More India articles](https://marxx.ai/library-guides/category/india) - [All articles](https://marxx.ai/library-guides)