# How to ask AI about Google Ads in Slack

> Mention an AI bot in a client's Slack channel to ask about Google Ads spend and search terms. Steps, 8 questions to copy, a worked example and other tools.
- **Author**: Marxx
- **Published**: 2026-11-06
- **Category**: AI
- **URL**: https://marxx.ai/library-guides/how-to-ask-ai-about-google-ads-in-slack

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To ask AI about Google Ads in Slack, connect a tool that reads your Google Ads account, add its bot to the client's channel, and mention it with a question about spend or search terms. The bot answers in a thread, and you keep asking in that thread.

## Set it up once

1. Connect the client's Google Ads account in your tool. In Marxx, each client workspace holds its own Google connection.
2. Connect Slack. In Marxx it is **Settings -> Integrations -> Slack -> Manage**, then pick a **Default channel** for the client.
3. Add the bot to that channel, for example **@Marxx**.
4. Ask your first question with the mention.

The full walk-through is in [how to ask AI about your ad account in Slack](/guides/how-to-ask-ai-about-your-ad-account-in-slack). We make Marxx. It reads Google Ads spend and search terms, and answers as the person asking.

## Questions to copy

- "@Marxx how much did we spend on Google Ads last week, by campaign?"
- "@Marxx which search terms spent the most in the last 14 days?"
- "@Marxx list search terms with spend but no conversions this month."
- "@Marxx which search terms look unrelated to what we sell?"
- "@Marxx compare Google Ads spend this week with last week."
- "@Marxx which campaign's cost per conversion rose most this month?"
- "@Marxx run an account audit on Google Ads and give me the top 3 fixes."
- "@Marxx did any competitor start new Google ads for our tracked keywords?"

Name the time window in every question. "Last 14 days" is clearer than "lately".

## A worked example

Say Wanderlast Holidays, a made-up tour company, asks: "@Marxx list search terms with spend but no conversions this month." The reply shows three:

| Search term | Spend | Conversions |
|---|---|---|
| free goa trip | INR 6,400 | 0 |
| goa jobs | INR 3,100 | 0 |
| goa tour package price | INR 2,500 | 0 |

The first two cost INR 9,500 and do not match what the company sells. They are candidates for negative keywords. The third matches the offer, so it needs a closer look at the landing page before anyone blocks it. The AI lists the terms. A person decides which to exclude.

## Other tools for Google Ads in Slack

| Tool | What it does in Slack | Note (checked 6 Nov 2026) |
|---|---|---|
| Ryze | Questions, audits, reports, scheduled reports for Google, Meta, TikTok and LinkedIn | Paid Ads $89/month |
| Polar Operator | Answers in mentions and DMs, works with Google Ads and Meta | Prices not listed publicly |
| Markifact | AI agent across 14 ad platforms including Google Ads | Pro $79/month |
| Opteo | Google Ads alerts in Slack, such as Zero Conversions and Budget | Basic $129/month |
| Runneth | Answers in Slack threads | Its MCP page says Google and Apple Search Ads are not its core use |

Prefer a chat app over Slack? See [how to connect Google Ads to ChatGPT](/guides/how-to-connect-google-ads-to-chatgpt). For a wider list, see [best AI tools for Google Ads](/best/best-ai-tools-for-google-ads).

## Common mistakes

- **Asking in a channel two clients share.** Marxx will not answer there.
- **Blocking terms straight from the answer.** Check each term against your offer first.
- **Forgetting conversion tracking.** If tracking is broken, every term shows zero. See [how to set up Google Ads conversion tracking](/guides/how-to-set-up-google-ads-conversion-tracking).

## FAQ

### Can Marxx add negative keywords from Slack?

No. Marxx never changes ads from Slack. If ad changes are switched on for the client, it can prepare a draft for you to review in Marxx.

### Can I ask about Google Ads lead form leads?

Marxx posts new leads to Slack for Meta lead forms only. Google Ads lead forms are not posted to Slack.

### Should I trust the numbers as they are?

Check one number against Google Ads before you act or forward it. AI answers can be wrong, and a quick check takes a minute.

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