# How to fix a restricted ad account > Open Business Support Home, do the steps Meta lists, then ask an admin to request a review. How long it takes, the limits and what to do afterwards. - **Author**: Marxx - **Published**: 2026-11-05 - **Category**: Meta - **URL**: https://marxx.ai/library-guides/how-to-fix-a-restricted-ad-account --- To fix a restricted ad account, open Business Support Home, pick the account under Account status overview and follow the steps in "What you can do". An admin can then request a review, which Meta says typically takes 48 hours but can take longer. Steps below follow Meta's pages on [troubleshooting a restricted account](https://www.facebook.com/business/help/422289316306981) and [requesting a review](https://www.facebook.com/business/help/530209463124901), checked 2026-10-20. For the plain meaning of a restriction, see [what an ad account restriction is](/glossary/ad-account-restricted). ## Steps 1. **Open Business Support Home** on a computer. Click **Account status overview** and click the restricted account. 2. **Read "What you can do".** Meta shows only the steps that apply to your account. They can include confirming your identity, completing verification, securing your account and requesting a review. 3. **Confirm your identity if asked.** "Confirm your identity" is one of the steps Meta may show. Follow the on-screen instructions. 4. **Secure the account if asked.** Meta says advertisers may need two-factor authentication to publish ads, including on business portfolios more than 90 days old ([Meta](https://www.facebook.com/business/help/865384580786591), checked 2026-10-20). If Meta asks, turn it on. 5. **Request a review.** You must be an admin. Click **Request review** and follow the screens. Use this when the restriction followed a policy violation and you think it is wrong. 6. **Turn your ads back on.** Ads that ran before the restriction do not restart by themselves. Switch them on in Ads Manager. ## Know the limits - Meta limits how many times you can request a restriction review. Once a review is done, the decision is final. Asking again does not hurt your standing. - If an ad account is disabled for a policy violation and stays ineligible for reinstatement for six months, unused prepaid services may be forfeited where the law allows. After that the account cannot be reinstated. - Do not open a new account to get round it. Meta's [Account Integrity standard](https://transparency.meta.com/policies/community-standards/account-integrity/) says it may restrict or disable ad accounts that were created or repurposed to evade an earlier removal, or that are owned by the same person or entity as a disabled account (checked 2026-10-20). ## Match the screen to the fix | What Business Support Home shows | What to do | |---|---| | Confirm your identity | Finish the on-screen steps | | Complete verification | Finish the verification steps shown | | Secure your account | Follow the steps shown, such as two-factor authentication | | Request review | Ask only if you think the restriction is wrong | If a failed payment caused the problem, see [how to fix a failed Meta ads payment](/guides/how-to-fix-meta-ads-payment-failed). If single ads were rejected, see [how to appeal a rejected Facebook ad](/guides/how-to-appeal-a-rejected-facebook-ad). ## A worked example Say your 14 ads stop on Monday at 10 am. Business Support Home says "Secure your account". You turn on two-factor authentication at 10:20 and the account is reinstated that day. The 14 ads are still paused. You switch them on in Ads Manager and check delivery an hour later. In a second case, the screen shows "Request review" after a policy violation. You fix the flagged ads on Monday, request the review on Tuesday and get the decision on Thursday. You only have a few reviews, so you fix the cause first. ## Mistakes to avoid - Requesting a review before you finish the steps Meta asks for - Using a login that is not an admin - Forgetting to switch ads back on - Opening a second account while the first is under review Before your next launch, run the [Meta ads launch checklist](/templates/launch-checklist-for-meta-ads) and an [account audit](/guides/how-to-audit-a-meta-ad-account). ## FAQ ### How long does a restriction review take? Meta says it typically takes 48 hours, though it may take longer in some cases. ### Can I request a review more than once? Only a limited number of times, and the decision after a review is final. Fix the cause before you ask. ### Why is there no Request review button? Meta shows only the steps that apply to your account, and only admins can request a review. Check "What you can do" and the other steps first. --- - [More Meta articles](https://marxx.ai/library-guides/category/meta) - [All articles](https://marxx.ai/library-guides)